Category Archive: Social Media

Nov
09
2011

Marketing Q&A for Savvy Entrepreneurs

qanda

Implementing These Answers Can Mean the Difference Between Entrepreneurial Success and Stagnation

Beth Southworth, a friend, marketing compatriot and owner at BS Consulting and Development, LLC recently asked me these 5 marketing questions often posed by savvy entrepreneurs. Visit Beth’s blog at http://emtnester.blogspot.com/

What is the single biggest mistake a small business can make …

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Permanent link to this article: http://www.rubymarketingsystems.com/marketing-qa-for-savvy-entrepreneurs/

Oct
06
2011

Should You Ditch Your Web Site for a Fan Page?

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Business owners often ask me this question: Should I be using my Facebook Fan Page in place of my website? Some marketers often think Facebook Fan Page “fan pages” equal “fan websites.”

However, research shows that 96% of fans never even revisit fan pages once they’ve “liked” them.* That means that in most cases your …

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Permanent link to this article: http://www.rubymarketingsystems.com/should-you-ditch-your-web-site-for-a-fan-page/

Oct
05
2011

If a Tweet Falls in a Forest . . .

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Sending a tweet when nobody is around is almost the same as not sending it at all. The tweet will become buried by all the messages that come after it. That’s a simple, unavoidable fact.

How to fix that? Try these two free tools:

Timely.is *

Timely is a web application that will analyze all …

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Permanent link to this article: http://www.rubymarketingsystems.com/if-a-tweet-falls-in-a-forest/

Oct
04
2011

You Could Appear in a LinkedIn Ad Without Even Knowing It

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Here’s How to Prevent That!

In early June, LinkedIn changed some privacy policies and – in my opinion – didn’t do a very good job of getting the word out.

While they have backtracked on some of their changes due to negative user feedback, here’s what I recommend you do now to protect yourself.

Briefly, …

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Permanent link to this article: http://www.rubymarketingsystems.com/you-could-appear-in-a-linkedin-ad-without-even-knowing-it/

Oct
03
2011

Finding it Tough to Keep Up with Twitter?

drinking-from-a-firehose

Once you start following a decent number of people on Twitter, you can start to feel like you’re drinking water from a fire hose! It’s painful, non-productive and you can get soaked!

The solution? Create some Twitter lists for yourself.

A Twitter list is simply a list of Tweeters who are significant to you and …

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Permanent link to this article: http://www.rubymarketingsystems.com/finding-it-tough-to-keep-up-with-twitter/

Oct
01
2011

What’s for Dinner?! A Social Media Parable

1950's Family at the Breakfast Table

Sally and Johnny skip home from school, pigtails bouncing and bubblegum popping. “Hi Mom! What’s for dinner?”

Mom quickly upends her wine glass in to the sink. “Uh, huh, wha? Dinner? I don’t know too much about dinner! I’ve heard about it but I’ve never done it before. Is that something we as a family …

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Permanent link to this article: http://www.rubymarketingsystems.com/whats-for-dinner-a-social-media-parable/