Grow Your List and Build Relationships
One of the most powerful tools to growing your list and building a relationship with those on your list is a free offer followed up with an email nurture sequence.
It can be an overwhelming task to write, design, schedule and implement this process on your own.
Let us do it for you. Here’s how it works:
Step 1 – We Create Your Freebie
- We schedule a telephone interview with you to dive deep into your business. During that interview, we pull out of you those issues and concerns your market most wants to know about.
- Based on your answers, we write a free report (up to 20 pages) from the perspective of your target market. This document includes important information about you and your company and an appropriate call to action.
- We write the title for your free report – a KEY component to capturing interest and getting people to request it.
- We create your free report, checklist or white paper, brand it with your colors and logo, and upload it to your Constant Contact account.
Step 2 – We Write Your Nurture Sequence Emails
- We write up to 5 emails for you, designed to be sent out at timed intervals after anyone orders your freebie.
- Each email is structured to deepen the relationship and further establish you as the authority in your area of expertise and include a call to action.
Step 3 – We Set Up the Entire System Inside Your Constant Contact Account
- The opt in form is created and the code is provided to you or your webmaster.
- Nurture sequence emails are scheduled and tested.
Step 4 – Launch
- We provide you with a list of customized recommendations on how to promote your freebie on your website, in your blog posts, on social media, in networking situations and other offline marketing techniques.